Description

Are you interested in a job that lets you combine your technical skills with your marketing savvy and your desire to communicate? If so, the Product Marketing Manager position may be a great fit for you.

Amazon has spent years building one of the world’s most efficient and optimised supply chains. Santos an organization based within the supply chain arm of Amazon and owns two products-- Buy with Prime (BWP) and Multi-channel fulfilment (MCF). Santos’s vision is to make off-Amazon fulfilment as simple and easy as on Amazon fulfilment, all while delivering an even better selection and shopping experience to customers with offering prime like services on non-Amazon sites. Santos internationally is present in 10 marketplaces (currently largely MCF product). Our vision is ambitious - to fulfil orders for every customer in the world, regardless of where the transaction occurs. With the expanding business, Santos is seeking a talented Product Marketing Manager for driving product adoption and retention in the three prioritized international markets. This is a unique opportunity to play a key role in an exciting, industry-leading business.

Product marketing plays a critical role in bringing the Voice of the Customer to the forefront and developing an aligned product value proposition for the market. The ideal candidate is a strong influencer and will own bridging alignment across internal and external stakeholders. The incumbent will own key market growth KPI’s (acquisition, engagement and unit targets), the product positioning narrative in the market and shape the future direction of customer lifecycle management in expansion marketplaces. The ideal candidate has experience leveraging data to gain insights and solve problems, experience with content strategy, and technical channel marketing skills. The candidate needs to be deeply analytical, detail oriented, and obsessive over constantly improving the campaigns via experimentation. In this role, you will collaborate with multiple stakeholders across Santos marketing and with external stakeholders to identify and drive innovative solutions. Our team values attention to detail, ownership and the ability to work autonomously, while having fun while accomplishing our goals together.

Key job responsibilities

• Technical understanding: Develop a thorough understanding of salesforce email tools, owned and operated channels luke seller central, Selldot etc.

• Gather insights via testing: Define the experiment roadmap. Identify key segments that we can acquire from/engage with. Run A/B tests across themes, use cases, templates, personalization formats, creatives, time of the day to gather learnings which will help us optimize omni-channel campaigns across the funnel i.e., traffic, consideration, conversion and continued engagement

• BAU campaign governance: Build campaigns in partnership with channel marketing managers on team to ensure the right product positioning is being communicated to the right segments.

• Campaign optimisation: Optimize all campaigns against key metrics including open rates, CTR, product adoption and unit lift.

• Reporting and channel planning: Analyse and report on channel performance metrics campaigns on a weekly and monthly. Optimize marketing mix based on these insights. Basis channel trends, own projections and goal revisions.

• Operations: Marketing experience including managing email campaigns, social media campaigns, owned and operated channel campaigns (building, testing, and sending)

We are open to hiring candidates to work out of one of the following locations:

London, GBR

Basic Qualifications

• Experience using data and metrics to drive improvements

• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

• Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion

• Experience managing and measuring marketing performance in various channels

• Experience using data and metrics to measure impact and determine improvements

• Experience in marketing or marketing research

• Bachelor’s degree in marketing, business, communication or other related field or equivalent experience; Excellent oral and written communication skills and ability to influence others

Preferred Qualifications

• Experience managing external partners to develop marketing programs

• Experience presenting ideas to various levels of an organization to gain support for initiatives

• Proven success in managing time and juggling multiple projects in a high growth environment where priorities shift fast.

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need an adjustment during the application and hiring process, including support for the interview or onboarding process, please contact the Applicant-Candidate Accommodation Team (ACAT), Monday through Friday from 7:00 am GMT - 4:00 pm GMT. If calling directly from the United Kingdom, please dial +44 800 086 9884 (tel:+448000869884). If calling from Ireland, please dial +353 1800 851 489 (tel:+3531800851489).